Privacy Policy

Last updated: 3 June 2026

Sorell Furniture (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you visit https://www.sorell.co.uk/ (the “Website”), contact us, make a purchase, or use our services.

If you have any questions, contact us at james@sorell.co.uk.

1) Who we are (Data Controller)

Business name: Sorell Furniture
Website: https://www.sorell.co.uk/
Email: james@sorell.co.uk
Phone: 07877843744
Address: [Unit 5 Albion Business Centre, Edinburgh EH15 1BA]

We are the “data controller” for personal data collected through this Website.

2) What personal data we collect

Depending on how you use the Website, we may collect:

Contact details: name, email address, phone number, address.
Order and payment details: items purchased, delivery address, billing address, transaction details. (Payment card details are handled by our payment providers and are not stored by us.)
Account details (if applicable): login details and preferences.
Booking details (if applicable): appointment/service details and related contact information.
Messages and enquiries: information you provide via forms, email, chat, or phone.
Technical and usage data: IP address, device information, browser type, pages visited, and interactions with the Website.
Marketing preferences: whether you opt in/out of marketing.

3) How we collect your data

We collect data when you:

place an order through our online store,
fill in a form (e.g., contact form),
book a service/appointment (if offered),
subscribe to marketing (if offered),
browse the Website (via cookies and similar technologies).

4) How we use your data (and our legal bases)

We use your personal data for the following purposes:

To provide the Website and services (legitimate interests / contract).
To process orders and deliver products (contract).
To manage bookings/appointments (if applicable) (contract).
To respond to enquiries and provide customer support (legitimate interests / contract).
To send service messages (e.g., order confirmations, delivery updates) (contract).
To improve our Website and business operations (legitimate interests).
To comply with legal obligations (legal obligation).
To send marketing communications (if you opt in, where required) (consent / legitimate interests depending on the type of marketing and relationship).

You can opt out of marketing at any time by using the unsubscribe link (if provided) or contacting us at james@sorell.co.uk.

5) Cookies and similar technologies

We use cookies and similar technologies to operate the Website, understand usage, and improve performance. Some cookies are necessary for the Website to function (for example, shopping cart and security cookies).

You can manage cookies through:

the cookie banner on our Website (if enabled), and/or
your browser settings.

6) Who we share your data with

We may share your data with trusted service providers who help us run our business, such as:

Website platform provider: Wix.com (hosting, forms, site functionality)
Payment providers: Wix Payments
Delivery/shipping providers: Royal Mail and other providers as necessary
Email/marketing providers: Wix
Analytics providers: Wix & Google

We only share what is necessary for them to provide their services and require appropriate safeguards.

7) International transfers

Some of our service providers (including Wix and certain integrated services) may process data outside the UK. Where this happens, we rely on appropriate safeguards (such as adequacy regulations or approved contractual protections) to protect your data.

8) How long we keep your data

We keep personal data only as long as necessary for the purposes described above, including:

to fulfil orders and provide support,
to maintain business and financial records,
to comply with legal requirements.

Retention periods vary depending on the type of data and legal obligations.

9) Your rights (UK GDPR)

You may have the right to:

access your personal data,
correct inaccurate data,
request deletion of your data,
restrict or object to processing,
request data portability,
withdraw consent (where processing is based on consent).

To exercise your rights, contact james@sorell.co.uk.

You also have the right to complain to the UK supervisory authority: Information Commissioner’s Office (ICO): https://ico.org.uk/

10) Security

We take reasonable technical and organisational measures to protect your personal data. However, no method of transmission over the internet is 100% secure.

11) Children’s privacy

Our Website is not intended for children and we do not knowingly collect personal data from children.

12) Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top shows when it was last revised.

13) Contact us

If you have questions about this Privacy Policy or how we handle your data, contact:
Email: james@sorell.co.uk
Phone: 07877843744
Address: Unit 5 Albion Business Centre, Edinburgh EH15 1BA